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[RANT] Profiting from the Google Panda-Penguin Comedy Act

Traffic to one of my sites has increased approximately 300%.

That’s good, but then I nearly made a stoopid IM faux pas. More on that in a minute.

I eventually realized that the reason traffic had increased so much was less to do with what I had done…

… and more to do with what GOOGLE had done.

Or more accurately what my competitors had done to fall out of favour of with Google.

A certain kind of link building falls to mind.

Looks like getting lazy with my off-page SEO paid off in the end, eh?!

Now I need to make the most of this window of opportunity. There’s no way the competition is going to sit there and do nothing.

I need to use this time to update, improve and build a list with the extra numbers of visitors hitting my site daily.

In a white hat manner.

Then I nearly made a stoopid effing’ mistake that puts me amongst the bottom feeders of the IM world.

I nearly went and started bragging about how I was profiting from the recent Panda-Penguin double act.


The reality is, I have one site doing better while two or three are starting to drop in the rankings.

They say every cloud has a silver lining.

I think the opposite is true too.


When life gives you lemons, make lemondade.

And don’t believe the hype.

If anyone is really making ‘bank’ from the Panda-Penguin comedy act…

… they’re not telling you about the other sites that went the same way as the Titanic.

OR they’re the ones cashing in selling SEO short-cuts.  Why anyone would buy anything on SEO right now — while the dust is waiting to settle and there is (inevitably) another round of changes coming — is beyond me.

Best advice, just go and build a decent site and invest in finding new ways to diversify your traffic.

Take care, join my list and comment below!

Alan’s Internet Marketing

{ 3 comments… add one }
  • internetmarketingblog May 2, 2012, 4:48 am

    Hi Alan , thats some good advice man about building Panda and Penguin Proof sites . Pretty much Content is King and Good old G
    loves it ( as well as readers ). Thanks !

  • Noel Cunningham May 4, 2012, 8:29 am

    Hey Alan,
    That’s pretty cool cos I’ve been reading horror stories about sites getting absolutely crushed by Penguin.

    Nice to know some people are actually benefiting from the latest update. But one thing it has underlined to me is the importance of having multiple streams of traffic so that you are never under the thumb (completely) of Big G.

    All the Best,

    • Big Al May 6, 2012, 10:26 am

      I’ve never been into social media but for that exact reason I have to start doing stuff with Facebook and Twitter. I don’t want to go the whole automated way with crappy tweets and outsourced Facebook comments… but I need to do something. At least for my niche sites that are doing better.

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